Our story

Welcome to the 5amclub!

This is me, Laura and my two little '5am cubs' who love nothing more than an early start! They are fun-loving, busy and my daily inspiration for the 5amclub!

Having previously worked in product procurement; creating great quality products has always been a passion of mine, and so when I got the opportunity to change one early morning pursuit for another I jumped straight in!

Using my experience to date and all the little people in my life, I wanted to create a brand that combines great design and quality with a sprinkling of parental humour, making those 5am wake ups a little more bearable for everyone!

We hope you enjoy our products & looking around the site!


Proudly created in Hertfordshire, UK

©2018 by 5amclub